托福英語(yǔ)口語(yǔ)范文：廣告技術(shù)說(shuō)服消費(fèi)者

　　引言：對(duì)于正為托�？荚嚢疽箓鋺�(zhàn)的小伙伴們來(lái)說(shuō)，攻下口語(yǔ)大關(guān)刻不容緩。接下來(lái)小編根據(jù)話(huà)題內(nèi)容給大家分享一些托福英語(yǔ)口語(yǔ)范文。

　　2016年托�？谡Z(yǔ)題目：廣告技術(shù)說(shuō)服消費(fèi)者

　　Task6

　　話(huà)題：In a mass media class, professor talks about certain techniques in advertising to persuade consumers.

　　托�？谡Z(yǔ)范文:

　　論點(diǎn)1：Direct route.

　　例子1：If a car is really energy efficient that it runs on electricity or small amount of gasoline, in advertisement, they will use facts and statistics to compare themselves with other cars, the consumers can have a pretty good sense on the functions. This is direct approach or direct route.

　　論點(diǎn)2：Indirect route

　　例子2：If a car is ordinary in functions, has no other obvious advantages, in advertisement it will be showing a group of people smiling and laughing, driving themselves to the beach, this is a technique that relates the car with happiness. Using associations and connections other than facts and hard evidence, is indirect route.

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